Courses - Faculty of Business And Economics
Business Marketing
Postgraduate 700 Level Courses
Marketing Research Project - Level 9
Explores marketing within the business environment through research of a marketing issue and the production of a written analytical research report that addresses that marketing issue.
Prerequisite: BUSMGT 751, 752, 754, 756, with a GPA of 5.0 or higher
Restriction: BUSMGT 704
Consultancy Practice
Develops the tools and frameworks required to engage in consultancy work. Engages students in problem framing, identifying and employing appropriate methodologies, and developing and presenting solutions to specific problems. Considers the dynamics of client-consultant relationships.
Prerequisite: BUSMGT 751, 752, 754, 756, with a GPA of 5.0 or higher
Consultancy Project for MMktg - Level 9
A research-informed consultancy project based on a marketing internship with a company or other appropriate organisation with written and oral reports of the findings.
Prerequisite: BUSMGT 751, 752, 754, 756, with a GPA of 5.0 or higher
Restriction: BUSMKT 703, 704